This informative presentation is conducted by a leader in the franchise world, Martha O’Gorman, Chief Marketing Officer at Liberty Tax Service.
O’Gorman has grown the Liberty brand to over 4500 locations in the last 16 years through use of innovative marketing techniques. In this presentation she will discuss the value of a brand, why a brand is important to a business success and how franchising takes the guess work out of starting a new business.
Anyone who desires to realize the dream of owning a business and the freedom and quality of life it can provide, should see this presentation. O’Gorman is inspiring, humorous and realistic in her discussion on successful franchising.